You’re engaged…

...and now you’ve found yourself in the midst of wedding plans, tossing around possible dates, imagining the perfect venue, selecting and coordinating flowers, accent colors and bridesmaids, but what you’re really obsessing about is your wedding gown. Yes, the gown… after all, it will be the focal point of your ceremony, your reception and most definitely your photos. It is the most important decision you will make for the most important day of your life.

Choosing your gown will be one of those memories connected to your wedding that you will never forget. Do you really want this memory to be an image of you and every other bride-to-be in a warehouse, sifting through racks and racks of ill-fitting discounted sample gowns that may just “do”? No, of course not.

Instead, imagine yourself pulling up to a small trendy bridal boutique with a few of your closest family and friends, you’re anxious. Stepping through the doorway you hear a soft guitar solo in the background. You and your loved ones are greeted with a smile, and suddenly the scent of midnight jasmine helps you begin to relax. As the friendly consultant welcomes your group, you glance around at the elegant décor and lighting, pleased that you decided to give this little shop a second thought. Your consultant is genuinely excited to hear all about your wedding plans. She briefly explains the silhouettes of bridal gowns and discusses your own gown preferences.

After filling out a short bridal registry, she guides you and your entourage into the private bridal room. Offered water and wine, your party is encouraged to browse the selection of designer gowns. After a few gowns are chosen you are whisked away to the fitting room.

Your newest consultant friend helps you slip into each gown. As she gently tugs, laces and fastens, you stare at your reflection in the mirror. You begin to notice the intricate detail: the neckline, the bodice, and the waistline; can you see yourself wearing this on your wedding day? The gowns are gorgeous, you can’t wait to see their reaction as you step out of the fitting room and onto the pedestal. You’re dressing in the most stunning gowns you’ve ever seen, each gown making you feel more beautiful than the last. Selecting the one you love most is the only difficult part of this experience, yet you feel at ease as you are not being swayed or pressured by the consultant's own opinions.

Finally you choose your favorite, the one you will be wearing as you walk towards your fiancé on your wedding day, the one that will make him fall in love all over again. You leave satisfied, certain you have purchased the perfect gown for you. This once-in-a-lifetime experience makes you wonder why you ever even considered shopping anywhere else.

When it comes to shopping for your wedding gown at Albert Griffin Bridal, it’s all about the experience… personal attention, a private boutique setting, no pressure and affordable prices; that’s what every bride wants and it’s exactly what she deserves.