I had a great experience with Beauty Icon from the beginning with communicating with the team managers Oxana & Dasha, to the trial and working with Sasha and Elena on my wedding day. Everyone truly cares for you to look and feel special for your wedding!
My artist/stylist was Sasha and she is so talented. I changed my hair from my trial and she beautifully recreated from my updated inspiration photos even better than what I had envisioned. I typically don’t wear a lot of makeup and she made me feel like myself. She elevated my look, yet made it feel I wasn’t wearing tons of makeup and it lasted all night! Plus, she made everyone in my wedding party’s hair look like perfection.
Our second artist/stylist Elena did a beautiful job with everyone’s makeup and our flower girls hair! It is not an easy task with two girls under 3 years old. My mom also is not one who wears a lot of makeup and she felt naturally herself! I was so impressed!
Sasha and Elena both have calming and kind personalities, and would definitely book them again in a heartbeat. I am so happy with my experience with them!
I would definitely recommend Beauty Icon for your wedding hair and makeup!

Highly recommend Beauty Icon for your bridal hair & makeup!! From my first contact with the Beuty Icon Team Manager "Oxana" to my experience getting ready on the morning of my wedding,
I cannot speak more highly about the Beauty Icon team. My wedding was in NY but I live in Phoenix and due to flight cancellations wasn't able to make it back for my trial but I wasn't nervous at all because I was confident in the services that Beauty Icon provide.
If you follow them on Instagram you can see how they are the best team to highlight natural beauty.
Everyone looked beautiful and hair and makeup lasted all day! I had Paulina do everyones hair including my own and she also did my makeup.
Another artist Emine did everyone elses makeup and she was so sweet and everyone felt so beautiful and comfortable with their makeup. You will not regret going forward with Beauty Icon!!

OMG the Beauty Icon team is incredible! I attended a friend's wedding back in 2020 and I was immediately wowed by the bride's look. I almost immediately set up a trial for myself:) I immediately knew I wanted to work with them on my big day. Liza and Elena are kind, professional and extremely talented. I don't normally wear a lot of make up (neither do my bridesmaids) and I wanted to look like myself on my big day. They listened to my concerns, looked my inspo pics and DELIVERED! I felt amazing on my big day, and most importantly I looked like an elevated version of myself. My make up lasted through sweat, happy tears, a lots of partying. I have fine hair that doesn't hold a curl very well. Liza convinced me to get hair extensions to help, and blended it in so well I forgot I was wearing them. I can go on forever on how wonderful these women are!! I highly, highly recommend Beauty Icon NYC