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About

Note: While we are all full for the 2024 planning year, we would LOVE to chat with you about your plans for 2025!

Let's make magic

Willa Via Wedding Co. is a full-service wedding planning company based in San Francisco, California. We’re in it for the “can't eat, can't sleep, reach for the stars, over the fence, World Series kind of love,” and believe it’s our job to bring you a wedding that is just as unique and beautiful as your story.

Our weddings are colorful, joyful, creative, a little bit off-beat and uniquely catered to each couple that we work with. While we’re often found hiking through the high Sierras, looking for inspiration in the tiny mountain towns of Northern California, we know how to drop the hiking boots and get a little glam. We work with you every step of the way: from sourcing vendors to creating the dreamiest mood board, to budget management and crafting the perfect email to remind your wedding party to choose a bridesmaid dress, we’re there to make wedding planning a stress-free, amazing experience.

We dig late night texts gushing about your wedding dress and love sharing ideas over cinnamon rolls and a hot drink. We believe the greatest team of wedding vendors are the ones you feel jazzed about meeting with. Let’s hop on a call and you can tell us all about that meet-cute of yours (it’s one of our favorite parts!).

  • Woman-owned
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Frequently asked questions

What is the starting price for day-of wedding coordination?

$4,200

What is the starting price for full wedding planning?

$9,500

Do you offer an hourly rate?

No

What wedding events do you provide services for?

Ceremony
Reception
Rehearsal Dinner

What wedding planning services do you offer?

Day-of Coordination
Full Planning
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Reviews of Willa Via Wedding Co.

5.0 out of 5 rating
WeddingWire Couples' Choice Awards 2024 Winner
5.0 out of 5 rating
16 Reviews
100% recommend it
  • Quality of service
    4.9 out of 5 rating
  • Average response time
    5 out of 5 rating
  • Professionalism
    5 out of 5 rating
  • Value
    5 out of 5 rating
  • Flexibility
    5 out of 5 rating
This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Review summary

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Willa is highly praised by multiple reviewers for her exceptional wedding planning services. Reviewers highlight her creative vision, detail-oriented approach, and ability to handle any situation with calmness and professionalism. Willa is commended for her outstanding vendor relationships, meticulous day-of coordination, and caring demeanor, which made the wedding planning process stress-free and enjoyable. Couples appreciated her attentive support, thoughtful suggestions, and seamless event execution, making her a top choice for ensuring a flawless and memorable wedding experience.

Review summary

Powered by AI
This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Willa is highly praised by multiple reviewers for her exceptional wedding planning services. Reviewers highlight her creative vision, detail-oriented approach, and ability to handle any situation with calmness and professionalism. Willa is commended for her outstanding vendor relationships, meticulous day-of coordination, and caring demeanor, which made the wedding planning process stress-free and enjoyable. Couples appreciated her attentive support, thoughtful suggestions, and seamless event execution, making her a top choice for ensuring a flawless and memorable wedding experience.

Katherine
Katherine M. Sent on 06/28/2024
5 out of 5 rating

It doesn't get better than Willa!

Willa is magic, pure and simple. To those of you out there wringing your hands, searching for the perfect planner to entrust with your wedding day: CONGRATULATIONS! YOU FOUND HER! YOUR SEARCH ENDS HERE!!! I promise you, you will not find anyone who possesses more insight, more creativity, or more unflappable calm than Willa Via.
 
We were lucky enough to work with Willa for partial planning and day-of coordination, which meant she met with us in the months leading up to our wedding to ensure we were on track with our planning to-dos and answer the many inevitable questions that popped up along the way. A couple things we loved in particular about working with Willa: 

- She quickly grasps your vision and makes it 10x better. Willa celebrated every idea we brought to the table and helped us put a finer point on it. She has a knack for nailing all kinds of aesthetics, offering us plentiful options for bringing each idea to life at different price points and with different vendors. She has an incredible eye for design and knows how to work with vendors to execute it flawlessly on your wedding day. 
- She thinks of *everything*. Willa's attention to detail, both before our wedding and on the day of, helped us feel confident that our day would go off without a hitch. I'm not sure what we would've done without her extremely thoughtful checklist and critical path!
- She is the definition of cool under pressure. On the day of our wedding, Willa and her wonderful assistant deftly coordinated multiple vendors, tight timelines, and surprise high winds, all while carving out thoughtful moments for me and my husband to spend time together and soak up all the magic of the day. Her sense of contented calm is contagious. 
- She is a daggum delight of a person. We always looked forward to chatting with Willa on our planning meetings: her warmth and sense of humor makes every wedding planning conversation feel like you're catching up with a friend (a friend who just casually happens to possess a ton of wedding wisdom).  

Willa is a star, and working with her will easily be the best investment you make in your wedding planning process. We'd give her 10 stars if we could! 
K
Kyle W. Sent on 01/30/2024
5 out of 5 rating

Willa is willamazing

Willa is AMAZING. Not only did she deliver the wedding of our dreams, she made it a stress free (and fun!) experience from beginning to end. She handled all of the details, logistics, and problems so that we could focus on getting the most important decisions right, and being present with our loved ones on the big day.

Willa brings so many crucial things to the table. Just to name a few:
- She has excellent vendor relationships. She can guide you to top tier venues, caterers, DJs, flowers - whatever you need. And if you have your eye set on somebody outside of her network, she will take the time to vet them for your event.
- Her day-of event management is second to none. Watching her go to work is a sight to behold. Will and her all-star team are thorough planners, but they are also flexible enough to pivot when the unexpected comes up.
- Willa CARES. She invested an exceptional amount of time and effort into making us feel heard, giving us space to figure out what we wanted, but will also delicately push on the most important things and make sure they are done at the right time.She has an easy going and poised demeanor that makes each call feel like you're just catching up with a friend.

We loved working with Willa, and would recommend her to anybody.

Anna and Kyle
K
Katherine M. Sent on 09/12/2023
5 out of 5 rating

My wedding day hero

Our wedding day turned out perfect with the help of Willa and team. She kept us on schedule and communicated seamlessly with all of our vendors. She was a true gem to work with and overall is an amazing human being !!
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Awards

16
WeddingWire Couples' Choice Awards 2024 Winner
WeddingWire Couples' Choice Awards 2023 Winner

Team

Willa Via
Willa Via
Owner and Lead Planner

A true INFJ, aka the “Extroverted Introvert”, I project some wild vibes sometimes but I am a homebody at my core. I love my two cats, believe pastries are a major food group, and come ALIVE each holiday season. My soul sings around my daughter, Wakely and nothing makes me happier than seeing her and my husband fall into a giggle fit. I’m a recent Bachelor convert and have a deep deep appreciation for the Amazing Race. Don’t be afraid to ask for YA sci-fi romance novel recs… like a good San Francisco burrito, I’m happy to spill.

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